Sunday, July 31, 2016

FREE! HERE - YOUR THIRD section of the Job Hunting Tool Kit - No Strings Attached!!

Here you are - 
HERE is YOUR Third section - Build Your Job Hunting Oz Factor
with proven lessons and exercises to build and win in the Job Hunt.
2A. The Oz Factor – The Employer’s Point of View
2B. A first Step – How to Define “Janitor”
2C. Nobody Buys the Nova
2D. The Difference Between Sizzle and Steak
2E. Impressing at the Teddy Bear Interview
2F. Getting Past the Bulldog
2G. Building Your Own Bull’s-eye
2H. Learning From A Lumberjack

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1. Do not sell this material, share it instead.  It is protected by copyright laws 
and hey, the idea is to give it away for free...


Employer’s Oz
Now that you have learned of the OZ factor, we need to see it from the employer’s point of view.  
As you know from the first section of the Tool Kit series, the Oz factor is based on the idea that employers are looking for people with
          The brains to learn how to do what the job requires with the efficiency and speed that the job requires.
          The heart to get along with the people you will interact with either directly (customers/clients/co-workers) or indirectly (stockholders, neighbors).
          The courage to do the job without people questioning your honesty or your commitment to doing the job right.
Most employers do not assume that you will arrive on the first day knowing all you need to know to do the job well… training and practice are important parts about learning the job.  The question is do you have the experience to learn it relatively quickly or the ability (the brains) to learn it without bankrupting the company to teach you.
When it comes to heart, employers like to know that you have the ability to get along well with the people they HAVE to get along with – maybe you have similar experience or can relate to the social demands you will face on the job.
Courage and your conscientiousness is the hardest for the employer to gauge but ultimately one of the most important qualities and one that most folks either have or they do not.
The lesson is to understand the Oz factor that employer will base her decision on when considering your application.  
Making It Work:
Write down your top four prospective employers, listing underneath each one the words the employer’s Oz factor.  Beside each of them, write the essential parts of
Brains (what is to be learned, taught, done on the job);
Heart (what kind of people will be served on your job, how you will interact with co-workers or customers)
Courage (what are examples taking responsibility for your mistakes and learning from them that the employer would find interesting?)
You may not be able to make a full list the first time out on this exercise, so feel free to return to this one as you get used to it and learn more about the employer.
---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------The “Janitor” Game
When I started in the placement field I was asked to get a janitor for a specific employer.  I had just the right person for the job, I thought.  He had talked of years he has spent  cleaning in places just like this employer wanted.  I placed this perfect person knowing I had done the greatest of all placements in the history of placements.   Ooooops.
The employer called me and through his laughing he insisted that I send him a real janitor.  When he caught his breath, he noted HIS definition of janitor included someone who knew how to run a buffing machine.  Apparently, the first time people use a buffing machine it tosses them around the room – which is what was happening to the poor person I sent in to that job. 
I found through that unforgettable time that it is the definition of the job from the employer’s point of view (POV) - that is the only one that really matters.  You may have some great skills but unless you are speaking the employers language it is all for naught. 
FREE HELP:
On-The Job Training Program and/or Wage Subsidy incentives for employers give hiring managers powerful tools in hiring someone and getting help paying their wages while you are in training.  Since you are most expensive to an employer while you are learning the job, these incentives give you the chance to get hired while you learn. Ask your “One Stop” center for more information on this one.
Making It Work:
Use divergent thinking and write a list of the jobs you have done like how your experience is different from ‘Buddy’ (see JHTK Book I) a person who has never done anything since leaving school.  For example, if you have worked extra hours when asked, completed training or helped others with training them, ass that to your list. 
Review the type of work you have done as if the person you are describing it to has never done that work before. 
If you cared for elderly patients, did you take vital signs?  What do you mean by helping with hygiene?  Did you ever work with groups of people?  Make this part of the list as extensive as you can.
 Once that list is completed, review it for each employer you are hoping to work for.  Different employers will look at your experience differently, so mark up the different aspects of your experiences keeping in mind their POV. 
In the end it is THAT POV that lands you the job. 
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Nobody buys the Nova
Years ago, the Chevy Nova was selling fast in the United States, but unable to sell well in Mexico. 

Hey, this is the NOVA!  It’s a great family car, looks good, runs well ... even looks good standing still!   But Novas were not selling in Mexico.  The 'really-smart-people' who are paid lots of money to solve problems like this tried all the usual methods of raising sales but nothing worked.

Finally, Mexican consumers were asked 'why not buy the Nova?  Just look at it standing there in the showroom!”

Local folks explained that ”va” means go in Spanish and”no” means no or won't.  Nobody wanted to buy the car that (in their language) was the 'Won't Go'.   The 'really-smart-people' then gave the same car a new name and blamo, sales soared.

In a similar way, remember to speak the employer's language.  Words that may be simple and easy for you to comprehend may be considered differently by the employer. 
Remember how once I placed a person in a job as a janitor because he said he had some related experience.  (Hey, 'janitor' seemed like an easy job title to fill).  The employer's definition (the one that really matters after all) “janitor” meant someone with experience with buffing machines and the person I sent to him did not. 

Learning their different language has more benefits.  Your experience that may at first seem unrelated can be matched to their language:  Experience as a waiter may indicate skills such as training        others; working extra hours on short notice; working as a team member; providing customized customer service or responsibility for handling money.  

Expand the range of what you say you have done because a little title can mean big responsibilities in their language, but you may need to practice describing it.

Making It Work:
Review your resumes for words you use to describe work you have done.  Just as “janitor” has different meanings to different people, other job titles/responsibilities you have had may not reflect the range of work you have done.
Make a list and circle words you are currently using in your resumes/applications/verbal descriptions about your skills and responsibilities.  Now on a separate page write about your work in action verbs (training, writing, selling, and supervising) and look for how you can add the action verbs to your resume/application/descriptions with words particularly of interest to the prospective employer.  In her language, eh?

Informational interviews with an employer, just for asking what kind of characteristics she looks for in an employee, help you appreciate her 'language'.
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The Difference Between Sizzle and Steak
Version One:
“Mirage” Hickey sits impatiently while people hover around her, smearing acrylates copolymers, salicylic acid, octyl propenamide copolymers and alpha hydoxyl acids on her face while others aim a machine that blows scalding hot air at her head.  She then walks to her job where strangers shout and grab at her legs and hands. 

Version Two:
Beautiful Mariah Carey gets the royal treatment of top makeup artists and their colorful wares, while stylists prepare her soft hair for the roaring crowds at her latest sell-out concert. 

I am describing the same reality, Mariah getting prepared for a concert, but one is the nitty gritty (the steak) and the other is the excitement you can related to (the sizzle). 

In describing your experience and skills, make certain to talk of the sizzle using words they can relate to and paint a word picture of how their life will be easier with you as an employee:
** the customers will be happier     
** work will get done without worry
** you will be reliable and fun to work alongside
** the employer's boss will be glad he hired such a gem. 

You can see how this goes- - you are sold on the future all the time.   Burgerworld does not focus on telling you how cows are raised for their burgers, instead telling you how great they taste and how you will love them once you give them a try.   Even eating more fiber (that tastes like cardboard) is good because it will make your body trimmer and sexier.  How do you sell your sizzle?

Making It Work:
Return to your commercial and description of skills.  Do you emphasize how you will do a great job and make your employer's life better? 

Think of examples how your brains, heart and courage will help you do your job to make the customers better; the company reach its objectives and employer's life easier.   You have to see this future before you can describe it and have the employer see it. 

Use as many sensory images and as many examples as you can.  Write the points you want to express below.  

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Teddy Bear Interview.
In preparing for meeting an employer, we are working toward knowing what to say and finding the right way to say it.  Now practice hearing the words which come out of your own mouth.  Just you, and your teddy bear.

Yes, it is best to practice in front of a mirror or with friends who will tell you the truth (like 'sit up straighter' or 'you really sounded like a dweeb then') .  But it is often best to find someone first who will not criticize you too harshly (hey, he's made of fluffy stuffing after all). 

Here is an old friend who patiently listens without correcting you so you can hear your inflections and uneasy silences as you prepare for the interview.  He will sit there looking at you with soft eyes, soft ears... just soft all over.  

I recommend the teddy bear method early on as it allows you to try & fail without criticism.  And after you gain confidence, it dawns on you that you are, well, talking with  a stuffed animal.  If you can do that well, you are ready for practicing with live people and for the other tools in the kit.  

FREE HELP:
Talking to your teddy bear or the air gives you the valuable experience of hearing your own answers to the questions of the practice interview.  Be assured that when you are talking aloud that you are not just “talking to the air”, but are connecting to a side of yourself you may not have appreciated thus far.

Making It Work:
Practice your commercial and the 3 main questions (Why should I hire you?  Why would you work for me? And tell me why you are the best candidate?) with a stuffed animal. 
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Beat The Bulldog
She stands there, guarding her turf.  And you are going to get past HER?  HAH! Many have tried & failed, slinking back home, unable to get past her and to that goal of so many others before... to meet the employer.

 Ahhh, she is very good at being a bulldog guarding the employers time and to beat her (or him) you have to learn to think like a bulldog. This dog knows two rules:
          The boss doesn't want to be disturbed, so don't waste his time with bad applicants.
           Never forget rule number one.
A bulldog needs to know whoever gets past her must be worthy of the employers time and attention and that FEW people meet those qualifications.  If she lets the wrong person by, the boss will remember her mistake long after the boss has forgotten the name of the bad applicant.  

Every error she has made is like a scar embedded into the bulldog's tough skin.  The dog now squints into horde of job hunters and vows “I won't get fooled again.”
How will YOU get by?  By out-thinking the code of bulldog-nicity.

1.      Be politely insistent: Practice your cheeseburger voice & be genuinely polite, respecting the valuable time of both bulldog and employer.  This can be a refreshing change from the others busy trying to see the boss.
2.      Practice saying “that's OK, I'll wait” to bulldog-isms like: “She's in a meeting, a looong meeting” or “we are not hiring at the moment” or ”we close for business in half an hour”.  The dog may not know if there is actually an opening at the present time, but just using the line 'we're not hiring' to get you to leave.  That's when your 'that's OK, I just want to shake her hand' works well.

1.      Get an informational interview.  Here you do not apply for a specific job, you only want to hear the employer's opinion on what kind of person he/she is looking for or info about the employer you can't get in the traditional ways.  Hey, it works because as the saying goes, for many people there is no sound quite as sweet as the sound of their own opinion!
Get creative:  One candidate sent a shoe shaped candy dish to the employer saying “now that I have my foot in the door, let's talk...”  One stated in a letter that if I have not heard from you by Tuesday at 9 AM I will call then, and then called saying the employer is expecting my call.

Make sure you show respect for their precious time, for their position and that this agency is special to you.
Making It Work:
THIS is a skill you can best develop through practice.  Take the list you have of the employers you hope to work for and note next to them the name of that company's bulldog.

With time, make some notes about how you were able to get past the bulldog to finally meet the employer.  Practice (and success) will help build your skills.
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Building Your Own Bull’s-eye
Wow!  Days can be long  out there job hunting.  Much of the discouraging part is that things can seem All-or-nothing. 

Friends and relatives say “did you get the job yet?”  (Sounds like finger nails on a chalkboard sometimes, doesn't it?) Or “did you get the interview...yet?” or that sarcastic neighbor Jack who twists his lip saying
“so you still aren't working yet, ehhh?

You're putting in the hard work and hours of making contacts, but still you have to face Jack
Here is a way to know you are moving forward even on days you don't land the job.  

Right now you have a tiny target that has only this itty-bitty bull’s-eye labeled “got the job”.  Miss that target and you feel like a failure.  Folks, let's just make bigger bulls eyes!
Landing a job is really a series of steps where you progressively move toward that goal of the job
On to the exercise...

Making It Work:
Make a big bull’s-eye covering 1 piece of paper with the center ring saying: “Got the job”.   Now make several concentric rings around it, labeling each a step closer to the Got the Job’ goal.   
Examples include
** Listing potential employers      
** finding name(s) of person(s) at the company who can offer job
** getting past the company 'bulldog'
** meeting or writing to the person(s)
** building a resume tailored to that job
** other steps, fill your ideas here
Now make a list of your top employers, giving each its own one page bull’s-eye with concentric circles and succeeding chores.  Put an “x” (and date it) where you currently stand with each employer and write below it what your next step will be to move closer to that bull’s-eye.

Make plans each day (written plans are best) on moving toward the target center with your employers, noting your progress with new x's (with dates) put on the targets as you move closer to the bull’s-eye. 

And smile when you see Jack, knowing even if you didn't hit the bull’s-eye, you hit the target and are moving closer day by day.

My Bulls-eye






Learning From A Lumberjack
One of the most frustrating chores that I have done is chopping firewood.  Hey, it is exciting to swing an axe and to eventually turn logs into something more useful in a fireplace. 
While you are chopping, you know that with all of the energy used most of the swings do not appear to do anything.
You swing the axe and maybe only chip off a little wood or sometimes nothing at all.  It is frustrating, timing and aggravating because on the outside all of that effort is going nowhere.  And how about friends who stop by and ask “how is it going now, eh?” or watching the time tick by and nothing is happening.
Sound familiar?  Job hunting is a lot like that – lots of effort, different swings and still not much happens.  And the frustration you feel by the comments of others and the feeling that time is just ticking away. 
The good news for you now –
there IS something happening with each swing.
Inside that slab of wood, things ARE happening- bonds are breaking and what looks like something you will never crack is gradually breaking free.  On the outside, the wood cutter is getting stronger, more determined and one swing closer to your goal. 
Again, it’s that way in the job hunt.  Each swing you make (interview, handshake, phone call) may not yield the visible results you want but each loosens what you may not be able to see:
          Another employer has heard about you.
          You have had other experiences connecting your skills to another job
          Another person knows that you are out there and ready to work.
And things are also moving on the outside:
          You have practiced your stride, your “commercial” again
          You are picturing yourself working, making the image stronger with practice
          You are one swing closer to your goal.
This all leads me to the description of the law of big numbers.  Almost any goal attempted often enough comes closer to coming true.  Remember the story of the football coach who told his underdog team that yes, they may lose to that other team nine out of ten times… but who is to say that today isn’t that one in ten times that they would win?
Sales representatives who are told that one in ten phone calls leads to a meeting and one in five meetings ends in a sale are reminded that they get one sale for 50 calls – if they only call 49 they may miss that sale. 
Making It Work:
Make a list of the different chores in the job hunt… making a list of prospective employers, finding the name of the hiring manager at each employer, using ways to contact that person.  Now make daily and weekly goals and know that you are going to make them and move forward toward your dreams even when you cannot directly see it. 
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